GKA EDU 2022 | June 30- July 1 | Madrid, Spain

12th International Conference on Education and Learning in collaboration with Universidad Complutense de Madrid

Hybrid Conference
Highlighted theme
Scientific Coordination
Publication
Plenary Speakers
Program
Conference Proceedings

Highlighted Theme

Education and transmedia communication: new narratives

Education in all its levels and modalities promotes pedagogical mediations that occur thanks to the communicative interaction of its actors. Teachers and students coexist in the academic world that, permeated by technology, favors the emergence of new languages.

Regardless of the area of knowledge, the transmedia narrative is gaining more and more ground in the teaching, learning and evaluation process, becoming a resource that favors creativity and innovation and that through stories contributes to generating meaningful learning.

The multiple media and communication platforms through which consumers receive information have become tools with which teachers and students develop dialogues of knowledge, invest the classroom, solve cases and investigate, thus allowing more effective knowledge management, even breaking the barriers of time and space, encouraging the strengthening of social and intercultural competencies with open classrooms and resources that are shared and improved.

These new narratives invite educational disruption, to learn with others, to socialize and democratize knowledge, take advantage of available educational technology and to show that other ways of teaching, learning and evaluating are possible.

Other conference topics

  • Political text, legislation and the history of education.
  • Leadership and management of educational centers,
  • The stages of education and their curriculum.
  • The Psychology of education and learning.
  • Continuous education and professional training.
  • Educational methodologies.
  • Science, technology and innovation in education.
  • Social aspects of education.

Scientific Coordination

Scientific Directors

Prof. Patricia Nuñez, PhD – Universidad Complutense de Madrid (Spain)

Doctor in Advertising and Public Relations by the Complutense University of Madrid. Specialized in New Generations and Digital Communication. Future profiles for employment in Communication. Digital competences. Ex-Chair of the International ECREA Organization (European Communication Research and Education Association) at the Advertising Research field(2010-2018) Also, headmaster of the Youth thinking Lab focused on researching the relation between teens and brands, signed by the Complutense University and the Advertising Area. Head of Icono14 Group about Digital Competences and Generations. Director of Excellence Complutense Chair of digital Communication for kids and young people. Member of the editorial committee of scientific national and international journals. Member of the Research team from the Sonora University (Mexico). Member of the Research Group in Porto University: Ceos.pp (Centre for organizational and Social studies of Polythecnic of Porto). Director of Advertising section in Ae-ic (Association for Communication  Research). Spanish Chair of Unesco Unitwin (University Network) in Gender,Media and ICT. Vice-Chair in IAMCR (International Association for Media and Communication research) Section Gender and Media. Guest teacher in different stays in Finland (Helsinki University, Lachti University), Brazil (Sao Paulo University) Brasil (Campinas), Colombia (Politécnico Gran Colombiano, U-Tadeo Lozano), France (University of Poitiers), Denmark (Aalborg University) , Malta (university of Malta). Headmaster of the Complutense Research Group Socmedia: (Socio-communication competences and digital Natives). Spanish PI in Creativity E-Modules in Education. Headmaster of the CAP LAB (Science Lab of applied Communication).

Raquel Ayestaran Crespo

Prof. Raquel Ayestarán Crespo – Francisco de Vitoria University (Spain)

Researcher (PdH) and Thesis Director at the Complutense University of Madrid. Academic Director of Marketing at Universidad Francisco de Vitoria. Associate Professor with Sexenio Research, (ANECA). Research Leader (IP) in Digital Business, MK and Sustainability UFV & UCM. Member Board in JCR journals and technology and information observatories and Marketing Associations LATAM and Spain. Innovation, data, analytics, and metrics, for a Strategy Plan, are her research references. She is interested in digital business, and in making easy difficult topics such as metrics, data on strategy.

Scientific Committee

Marcelo Furlin, Pontificia Universidad Católica de São Paulo (Brazil)

Isabel Maria Freitas, Universidade de Coimbra (Portugal)

Leonardo José Steil, Universidade Federal do ABC (Brazil)

Isabel Arquero Blanco, Universidad Complutense de Madrid (Spain)

Gema Fernandez Hoya, Universidad Complutense de Madrid (Spain)

Daniel Muñoz Sastre, Universidad de Valladolid (Spain)

Paper publication

Speakers may submit an article for FREE publication, according to the evaluation of the scientific committee, in one of the journals:

Cubierta EDUreview

EDU REVIEW. International Education and Learning Review

The journal publishes rigorous articles that contribute to our collective understanding of the theory and practice of the field of education. Submissions related to contemporary as well as emergent research theory, methods, practices, and issues are welcome. The goal of the journal is to promote dialogue, understanding, as well as collaboration among scholars and practitioners who reflect the broad spectrum of education around the world. The journal welcomes submissions in English, Spanish, and Portuguese. The journal is refereed, blind-peer reviewed and publishes 4 issues per year. Only original texts are accepted for publication.

Indexing: Crossref, REDIB, EBSCO, Latindex, Dialnet, ERIHPLUS

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Cubierta de la Revista Internacional de Tecnologías en la Educación

EDUTECH REVIEW. International Education Technologies Review

EDUTECH REVIEW. International Education Technologies Review investigates the role of technology in education and reflects on the learning dynamics mediated by technology. It provides a forum for anyone interested in education, in all its stages and forms, and in its adaptation to new technologies and digital media: teachers, editors, researchers, etc. The journal publishes articles written in a rigorous academic format, texts by theoretical as practical orientation, with a prescriptive and descriptive approach, including the narratives of technological practices, and the effects of said practices. Articles presenting the state of the art of this specialty, as well as texts proposing methodological prescriptions, are especially welcome.

Indexing: Crossref, REDIB, EBSCO, Dialnet.

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Plenary Speakers

Raquel Ayestaran Crespo

Prof. Raquel Ayestarán Crespo – Francisco de Vitoria University (Spain)

Simuladores como metodología Learning by Doing

Researcher (PdH) and Thesis Director at the Complutense University of Madrid. Academic Director of Marketing at Universidad Francisco de Vitoria. Associate Professor with Sexenio Research, (ANECA). Research Leader (IP) in Digital Business, MK and Sustainability UFV & UCM. Member Board in JCR journals and technology and information observatories and Marketing Associations LATAM and Spain. Innovation, data, analytics, and metrics, for a Strategy Plan, are her research references. She is interested in digital business, and in making easy difficult topics such as metrics, data on strategy.